We are looking for a results-driven Meta Ads Specialist to join our marketing team. The ideal candidate should have strong experience in running and optimizing Facebook and Instagram advertising campaigns, generating leads, and improving ROI through data-driven strategies.
If you are passionate about performance marketing and know how to scale campaigns effectively, we would love to hear from you.
💼 Job Description
We are hiring an experienced Meta Ads Expert to plan, create, manage, and optimize paid advertising campaigns across Facebook and Instagram. You will be responsible for increasing conversions, reducing cost per result, and improving overall ad performance.
🎯 Key Responsibilities
- Create and manage Meta (Facebook & Instagram) ad campaigns
- Perform audience research and targeting optimization
- Set up conversion tracking and Meta Pixel events
- Optimize campaigns for leads, sales, and brand awareness
- A/B test creatives, ad copy, and audiences
- Monitor campaign performance and daily budgets
- Analyze ad metrics and generate performance reports
- Scale winning campaigns while maintaining ROI
- Stay updated with Meta Ads policies and algorithm changes
🧑💻 Required Skills
- Proven experience with Meta Ads Manager
- Strong understanding of campaign objectives and funnel strategy
- Experience with lead generation and conversion campaigns
- Knowledge of audience targeting, retargeting, and lookalike audiences
- Understanding of CPM, CPC, CTR, ROAS, and CPA metrics
- Experience installing and managing Meta Pixel
- Strong analytical and problem-solving skills
⭐ Preferred Skills (Bonus)
- Experience with Google Ads or other paid platforms
- Basic knowledge of landing page optimization
- Copywriting skills for ad creatives
- Experience with eCommerce or local lead generation campaigns
📍 Job Location
- Remote / Work From Home
- Open to candidates worldwide
⏰ Job Type
💰 Salary
- Competitive salary based on experience and performance
📈 Why Join Us?
- Work on performance-focused campaigns
- Opportunity to manage real advertising budgets
- Flexible remote work environment
- Growth-focused marketing team